Karen Mendonca is a lifelong educator who ran for town council in the Town of Moraga in 2008. I began working with her on creating her campaign look in 2008 and designed her "brand". Utilizing her strengths on the issues especially surrounding town fiscal matters and just a general sense of respectful and civil behavior that is sometimes missing in the political scene. In 2012, we just did a minor update on her look with updated content.